Google Local Services Ads
Get More Qualified Patient Leads With Google Local Services Ads
Why Google Local Services Ads Work for Dental Practices
Local Services Ads offer unique advantages over traditional Google Ads that make them ideal for dental patient acquisition.
Prime Placement
Your practice appears above all other paid and organic listings, dramatically increasing visibility to patients searching for dental services.
Google Screened Badge
The 'Google Screened' badge builds instant trust with potential patients, showing your practice has been verified by Google.
Pay Per Lead, Not Click
You only pay when a patient contacts your practice directly through your ad—not for clicks that don't convert.
Mobile-Optimized
Perfectly formatted for mobile searches, where most patients look for dental services on the go.
Detailed Business Profile
Showcase your practice hours, services, reviews, and Google Guarantee—helping patients choose you with confidence.
Precise Targeting
Target only the dental services and locations you want to focus on, ensuring efficient marketing spend.
Our Comprehensive LSA Management Approach
Setting up and managing Google Local Services Ads requires extensive verification, ongoing optimization, and responsive budget management. Our team handles the entire process from start to finish:
Complete Verification Management
We handle the entire Google verification process, gathering all required documentation and managing background checks for your practice.
Strategic Budget Allocation
Our experts allocate your budget across services and locations based on profit potential and competitive landscape.
Conversion Rate Optimization
We continuously optimize your business profile, service selection, and ad settings to maximize lead quality and quantity.
Data-Driven Optimization & Reporting
Our Local Services Ads management includes comprehensive performance monitoring and optimization to ensure you're getting the highest quality patient leads at the lowest possible cost:
Weekly Performance Monitoring
Detailed tracking of impression share, lead volume, cost per lead, and conversion metrics to ensure optimal performance.
Lead Quality Management
We help you dispute irrelevant leads and optimize your profile to attract your ideal dental patients.
Competitive Analysis
Regular analysis of competitor LSA strategies to ensure your practice maintains top positioning in your market.
How We Implement Your LSA Campaign
Initial Account Setup & Verification
We'll create your Google Local Services account, gather all required documentation, and manage the entire verification process to get your practice Google Screened.
Strategic Campaign Configuration
We'll configure your campaigns to target your most profitable dental treatments and optimize budget allocation across different service categories.
Profile Optimization
We'll enhance your business profile with strategic service selections, optimized response times, and compelling practice descriptions that convert searchers to patients.
Ongoing Management & Optimization
We continuously monitor performance, adjust budgets, dispute irrelevant leads, and optimize your campaigns to maximize your ROI.
Service Comparison
How Google Local Services Ads compare to other dental marketing options
Top placement, pay per lead, Google Screened badge, high visibility, immediate patient trust
Pay per click (not leads), secondary placement, no verification badge, higher cost per acquisition
Long-term strategy, takes months to see results, excellent for brand building, complements LSAs
Reaches patients not actively searching, broader targeting, better for awareness than immediate patients
What Our Clients Say About Our LSA Management
" Anablock's Local Services Ads management has transformed our patient acquisition. We're seeing 15-20 high-quality leads per week at a cost per lead that's 30% lower than our previous marketing efforts. "
Dr. James Wilson
Wilson Dental Care
" Setting up Google Local Services Ads seemed overwhelming until we partnered with Anablock. They handled the entire verification process and optimized our campaigns to focus on high-value treatments. The result has been a steady flow of qualified implant and cosmetic patients. "
Dr. Emily Parker
Smile Creators Dentistry
Frequently Asked Questions
Learn more about how Google Local Services Ads can help your dental practice
What are Google Local Services Ads?
Google Local Services Ads (LSAs) are a type of paid advertising that appears at the very top of Google search results. For dental practices, they display your practice name, phone number, business hours, ratings, and the Google Screened badge. Unlike traditional Google Ads, you only pay when a potential patient contacts you directly through the ad.
What is the 'Google Screened' badge?
The Google Screened badge is a verification that Google has checked your practice's license, insurance, and background. This badge builds immediate trust with potential patients searching for dental services.
How long does it take to set up Local Services Ads?
The verification process typically takes 2-3 weeks. This includes background checks, license verification, and insurance documentation. Our team handles this entire process, making it seamless for your practice.
How much does it cost to run Local Services Ads?
Local Services Ads operate on a pay-per-lead model, not pay-per-click. The cost per lead varies by location and dental specialty, typically ranging from $25-$65 per lead. We help you establish an optimal budget based on your practice goals and local competition.
Can I dispute irrelevant leads?
Yes, Google allows you to dispute leads that aren't relevant to your practice. Our team monitors your leads and helps manage the dispute process to ensure you're only paying for qualified leads.
How do Local Services Ads work with my other dental marketing?
Local Services Ads work extremely well alongside SEO, traditional Google Ads, and social media marketing. They capture high-intent patients at the moment of decision, while your other marketing efforts build awareness and consideration. We integrate all these channels into a cohesive strategy.
Ready to Dominate Local Dental Searches?
Start capturing high-intent patient leads with Google Local Services Ads